Privacy Policy

1. Introduction

In this Privacy Policy, ‘us’ ‘we’ or ‘our’ means SEIKO Australia Pty Ltd (ABN 63 000 797 946) (NZBN 9429040977379). We are committed to respecting your privacy. Our Privacy Policy sets outs out how we collect, use, store and disclose your personal information.

We are bound by the Australian Privacy Principles contained in the Australian Privacy Act 1988 (Cth) and the Information Privacy Principles contained in New Zealand’s Privacy Act 1993 and Privacy Act 2020 (when it comes into force on 1 December 2020) (together, Privacy Acts as applicable).
This Privacy Policy only applies where we collect personal information from individuals located in Australia or New Zealand or where an individual purchases a product from one of our Australian or New Zealand retailers. We may also be bound by legislation of other jurisdictions from which you may access and make purchases from our website at

We may change our Privacy Policy from time to time by publishing changes to it on our website at We encourage you to check our website periodically to ensure that you are aware of our current Privacy Policy.

This Privacy Policy should be read in conjunction with any privacy or collection statement that we provide to you.

Personal information includes information or an opinion about an individual that is reasonably identifiable. For example, this may include your name, postcode and contact details.

2. What personal information do we collect and how?

Where possible, we will not collect your personal information and will interact with you on an anonymous basis. However, there may be situations where this is not practicable. This section outlines what types of personal information we may need to collect about you and how we will collect that personal information.

We may collect the following types of personal information about you to provide you with goods or services, and otherwise facilitate your dealings with us:

We generally collect these types of personal information directly from you. We may collect this information when you:

We may also collect information about you from third parties such as market data research firms and service providers who provide repairs and warranties services.

If we do not collect your personal information as set out in this Privacy Policy, we may not be able to provide you with our products and services, process your job application or allow you to access all parts of our website.

3. Why do we collect, use and disclose personal information?

We may collect, hold, use and disclose your personal information for our business operations and activities, including for the following purposes:

4. Do we use your personal information for direct marketing?

We may send you direct marketing communications and information about our products and services. This may take the form of emails, SMS, mail or other forms of communication, in accordance with the Australian Spam Act 2003 (Cth), the New Zealand Unsolicited Electronic Messages Act 2007, and the Privacy Acts. You may opt-out of receiving marketing materials from us by contacting us using the details set out below or by using the opt-out facilities provided (e.g. an unsubscribe link).

5. To whom do we disclose your personal information?

We may disclose personal information for the purposes described in this privacy policy to:

6. Disclosure of personal information outside Australia and New Zealand

We do not disclose your personal information outside of Australia or New Zealand.

7. Using our website and cookies

We may collect personal information about you when you use and access our website.

While we do not use browsing information to identify you personally, we may record certain information about your use of our website, such as which pages you visit, the time and date of your visit and the internet protocol address assigned to your computer.

We may also use ‘cookies’ or other similar tracking technologies on our website that help us track your website usage and remember your preferences. Cookies are small files that store information on your computer, TV, mobile phone or other device. They enable the entity that put the cookie on your device to recognise you across different websites, services, devices and/or browsing sessions. You can disable cookies through your internet browser but our websites may not work as intended for you if you do so.

We may also use cookies to enable us to collect data that may include personal information. For example, where a cookie is linked to your account, it will be considered personal information under the Privacy Act. We will handle any personal information collected by cookies in the same way that we handle all other personal information as described in this Privacy Policy.

You can configure your internet browser to accept all cookies, reject all cookies or notify you when a cookie is sent. If you refuse the use of cookies in this way you may not be able to access the full functionality of our website. Please refer to your internet browser’s instructions or help screens to learn more about these functions.

8. Security

We may hold your personal information in either electronic or hard copy form. We take reasonable steps to protect your personal information from misuse, interference and loss, as well as unauthorised access, modification or disclosure and we use a number of physical, administrative, personnel and technical measures to protect your personal information. For example, are continually assessing our technology to ensure we provide the best security for you.

To keep your information secure, we safeguard our systems in the following ways:

However, we cannot guarantee the security of your personal information, particularly any information which is transmitted over the Internet.

9. Links

Our website may contain links to websites operated by third parties. Those links are provided for convenience and may not remain current or be maintained. Unless expressly stated otherwise, we are not responsible for the privacy practices of, or any content on, those linked websites, and have no control over or rights in those linked websites. The privacy policies that apply to those other websites may differ substantially from our Privacy Policy, so we encourage individuals to read them before using those websites.

10. Accessing or correcting your personal information

You can access the personal information we hold about you by contacting us using the information below. Sometimes, and where permitted by law, we may not be able to provide you with access to all of your personal information and, where this is the case, we will tell you why. We may also need to verify your identity when you request your personal information.

If you think that any personal information we hold about you is inaccurate, please contact us and we will take reasonable steps (in accordance with the Privacy Acts) to ensure that it is corrected.

11. Making a complaint

If you think we have breached the Privacy Act, or you wish to make a complaint about the way we have handled your personal information, you can contact us using the details set out below. Please include your name, email address and/or telephone number and clearly describe your complaint. We will acknowledge your complaint and respond to you regarding your complaint within a reasonable period of time (and within any mandatory timeframes in the Privacy Acts). If you think that we have failed to resolve the complaint satisfactorily, we will provide you with information about the further steps you can take.

12. Contact Us

For further information about our Privacy Policy or practices, or to access or correct your personal information, or make a complaint, please contact us using the details set out below:

Telephone: +61 2 9805 4777
Address: SEIKO Australia Pty. Ltd.
89 Epping Road
Macquarie Park NSW 2113
New Zealand
Telephone: +64 9 415 5668
Fax: +64 9 415 5662
Address: SEIKO Australia Pty. Ltd.
226a Bush Road
Albany, North Shore City, 0632
New Zealand


Last updated: October 2021

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